Cross your arms and look smugly successful

There’s a big trend for every website and brochure to feature ‘business people’ crossing their arms and looking happy.

These images seem to be used regardless of the product.

Just implemented a super complex new firewall solution? Yes – and to show how happy we are with it, here’s us with our arms crossed.


More pics here, ready to appear on everything from yoghurt making brochures to IT solutions, to sawdust hoovers.


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